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                          代寫英國作業片斷:AMLIN-exploring organizations

                          時間:2019-03-05 14:53來源:www.tllw.tw 作者:vicky 點擊:
                          這是一篇英國留學生代寫作業,本報告對反洗錢組織的探索進行了批判性分析。它主要集中在對其組織的評估上,并得出是否能夠成功實現其戰略目標的結論。
                          這是一篇英國留學生代寫作業,本報告對反洗錢組織的探索進行了批判性分析。它主要集中在對其組織的評估上,并得出是否能夠成功實現其戰略目標的結論。
                          This report makes critical analysis on Amlin organization exploring. It is mainly focused on the evaluation of its organization and gets a conclusion of whether it will successfully achieve its strategic goals. 
                          在此之前,簡要介紹了AMLIN的背景信息。強調公司是保險業的龍頭企業。它在勞埃德、英國、歐洲大陸和百慕大市場都有卓越的業績和業務,然后運用四個經典模型來評估公司的組織結構圖、陡峭分析、SWOT分析和平衡計分卡。對于每一個模型,它都提供了特性方面的文獻綜述。然后仔細地運用它們來評估公司的優勢、機會和潛在的改進。
                          Previously, it gives a brief introduction to the background information of Amlin. It emphasizes that the company is a leading company in insurance industry. It has extraordinary performance and runs business in the Lloyd’s, UK, Continental Europe and Bermudian markets.And then, it applies four classic models to evaluate the company’s organization-Rich Picture, STEEPLE analysis, SWOT analysis, and Balanced Scorecard. For each model, it provides literature reviews in the characteristics. Then carefully apply them to evaluate the company to find its advantages, opportunities and potential improvements.

                          SWOT法是分析企業內外部因素對實現目標有利還是不利的一種常用方法。這種分析方法是一個包含四個方面的綜合戰略模型:優勢、劣勢、機會和威脅。通過SWOT分析,管理層可以更好地確定公司的目標是否可以實現。這也有助于確定公司發展的吸引力領域。(Hill和Westbrook,1997年)
                          SWOT is a prevailing method used to analyze whether the internal and external factors are favorable or unfavorable to realize a company’s goal. This analysis method is an incorporated strategic model of four aspects: strengths, weaknesses, opportunities, and threats. By performing SWOT analysis, management can better determine whether a goal of the company is attainable or not. It is also quite helpful to identify the attractive areas for the company to develop growth. (Hill and Westbrook ,1997)

                          首先,AMLIN得益于其投資組合的多樣性,這使得該公司能夠進入各種市場條件。例如,自深水地平線石油泄漏以來,能源物理損害率和能源責任率分別增加了20%和50%。由于許可證限制,墨西哥灣的鉆井活動目前較低。這一事件促使對海洋和能源風險敞口進行重新評估,并可能導致對可能超過當前市場容量的擴大覆蓋范圍的需求。毫無疑問,這將為AMLIN擴大其在該領域的承銷業務創造一個誘人的機會。
                          其次,AMLIN的核心投資組合盈利良好,客戶和經紀人關系良好。這種井位反映在公司的高保留率上。公司的承銷方法是嚴格的,注重利潤而不是數量。該公司設定了一個平均股本回報率的跨周期目標,所有業務部門都在努力確保回報率達到15%。
                          第三,AMLIN受益于之前對團隊和收購的投資。這些投資擴大了企業的客戶群、分銷和市場準入。此外,AMLIN的資本狀況依然強勁,資本和可用資源為6.959億英鎊。
                          First, Amlin benefits from the diversity of its portfolio, which enables the company to get access to a varied range of market conditions. For example, energy physical damage rates and energy liability rates have increased by 20% and 50% respectively since the Deepwater Horizon oil spill. While drilling activity in the Gulf of Mexico is presently low due to restrictions on permits. The event prompted the reassessment of marine and energy exposures, and is likely to result in demand for increased coverage which may exceed current market capacity. Undoubtedly, this can create an attractive opportunity for Amlin to expand its underwriting in this sector.
                          Second, Amlin is well positioned with a profitable core portfolio supported by strong client and broker relationships. This kind of well position is reflected in the company’s high retention ratios. The company’s underwriting approach is disciplined and focuses on profit instead of volume. The company sets up a cross-cycle target of an average return on equity, and all of its businesses are trying to ensure a return rate of 15%.
                          Third, Amlin benefits from previous investments in teams and acquisitions. These investments have broadened the client base, distribution and market access of the business. Amlin also remains in a strong capital position with capital and available resources of £695.9million.
                           
                          AMLIN在不同的地區、國家和大洲擁有太多的分支機構,這使得它很難有效地管理整個公司。多樣性在這里成了劣勢。同時,市場不穩定因素也使得整個資產組合更難實現更高的回報。因此,為了最大限度地減少可能造成的損失,應用先進的管理技術應是公司的重點。
                          Amlin has too many branches in different regions, countries and continents make it difficult to manage the whole company efficiently. Diversity becomes a disadvantage here. Also, market unstable factors make it harder to realize higher return of the whole asset portfolio. Thus, to minimize the possible losses, applying advanced management technology should be the company’s key focus.

                          全球經濟低迷對保費量、投資收益率下降以及過剩產能的影響正在創造一個具有挑戰性的環境。由于AMLIN正努力追求盈利增長,這種充滿挑戰的環境對公司的進一步發展構成了一些威脅。
                          產能過剩仍然是促使市場許多領域競爭更加激烈的一個驅動因素。在美國,房地產和意外傷害市場的保費與盈余比率處于過去30年來的最低水平。在許多市場部門,尤其是再保險行業,定價面臨下行壓力。盡管市場在2010年出現虧損,但利率仍在下降。一月份,倫敦的Amlin和百慕大的Amlin分別降低了3.2%和4.4%。同時,歐洲大陸的貿易條件仍然很困難,這需要公司考慮戰略以承受可能的不利影響。
                          另一個挑戰可能是2011年預期的投資回報大幅下降。市場狀況變得更加難以預測,而AMLIN更難優化其回報。
                          在百慕大,目前的定價和新業務面臨著在獲得保費之前產生費用的壓力。因此,公司放棄了對短期內做出實質性貢獻的期望,并試圖尋找更長遠的前景。
                          The impacts of the depressed global economy on premium volume, the declining investment yields, as well as the surplus capacity, are creating a challenging environment. Since Amlin is striving to pursue profitable growth, this challenging environment poses some threats to the company’s further development.
                          Over-capacity is still a driving factor to make the competition more intense in many segments of the market. In the US, the premiums to surplus ratios in property and casualty market are at the lowest level in the past 30 years. In many market sectors, particularly reinsurance, pricing is under the pressure of downward. Although the market had losses in 2010, the rates are still being reduced. Rate reductions in January in Amlin London and Amlin Bermuda are 3.2% and 4.4% respectively. Meanwhile, the trading conditions also remain difficult in Continental Europe, which needs the company to consider strategies to withstand possible bad impacts.
                          A further challenge is likely to be the substantially lower investment returns expected in 2011. The market conditions become more difficult to be predicted, and it gets even harder for Amlin to optimize its returns.
                          In Bermuda, the current pricing and new business are under pressures of incurring expenses before the development of earned premium. Thus, the company gives up on expecting it to make a material contribution in the short term, and is trying to find its longer term prospects.

                          平衡計分卡(BSC)被管理者用作一種戰略績效工具,以跟蹤員工在其控制范圍內的活動執行情況,并監控這些行動產生的結果。作為績效模型,平衡計分卡的有效之處在于“它闡明了領先投入(人與物)、過程和滯后成果之間的聯系,并著重于管理這些組成部分以實現組織的戰略優先權的重要性。”(Abernethy等人,2005年)
                          Balanced Scorecard (BSC) is used by managers as a strategic performance tool to keep track of the execution of activities by the staff within their control and to monitor the outcomes arising from these actions. As a model of performance, the BSC is effective in that “it articulates the links between leading inputs (human and physical), processes, and lagging outcomes and focuses on the importance of managing these components to achieve the organization’s strategic priorities.”(Abernethy et al., 2005)

                          SolvencyII是一項歐盟指令,對歐盟保險法規進行了編纂和協調,計劃于2013年1月1日生效。SolvencyII應創造一種環境,在這種環境中,保險公司有激勵和獎勵,以利用適合其業務性質和規模的現代風險管理實踐。(Hare,2007)根據SolvencyII的實施,AMLIN可以更好地將現代風險管理實踐工具應用到常規業務中。更好地理解和應用SolvencyII將使AMLIN獲得更多的利潤。


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